Turn Key Online Pet Store

Profitable E-commerce
From Day One

  • Start selling online instantly

    Have your own fully functional / ready-to-go online pet store within minutes. You just focus on traffic.
  • Easy, hassle-free, profitable E-commerce

    Start selling the most popular pet products at a fraction of their retail price with generous margins. Create a recurring revenue stream from subscriptions.

What we do...

  • Full store setup for you
  • Manage inventory
  • Shipping and fulfillment
  • Customer support
  • Conversion optimization
  • Everything else in between

What you do...

  • Promote your store
  • Make a ton of money!

Let's Talk Numbers

Ultra-high conversion rate on average 9.4%
Average order value
High return customer rate. Over 80% returning customers, over 40% subscription rate.
Over 1.8 million orders fulfilled over 10 years and still counting

Calculate Your Potential Earnings

Use this calculator to estimate your annual net profit

Number of Monthly Visitors

Annual net profit

How is this calculated?

The calculator is based on all General Paws store's sales and conversion averages.

  • Based on 18% net margin. * Sales from sub-stores are not included
  • Average conversion rate: 9.42%
  • Average order value: $104
  • Number of purchases per customer per year: 1.69
Open your store now

Ecommerce with fat margins

Our turn-key e-commerce program is built to help you maximize your monetization through selling high profit, high converting pet products.

Start selling without inventory

You don't need to worry about the warehouse, inventory, and huge overheads. Start making a profit from day one.

Worldwide delivery with tracking

*Fast, reliable and free shipping anywhere in the world with tracking.

No hidden fees or subscriptions

There are no setup or account fees. A completely transparent business model based on revenue share to make life simple for everyone.

Recurring revenue stream

Huge range of products with auto-ship option. Create yourself a steady stream of income with scheduled orders.

Dedicated account manager

You will have you dedicated account manager as well as 24-hour chat/email/phone support for order-related enquiries.

Why work with us?

We have built the winning formula and perfected selling pet products online over the last 25 years. We have made all the mistakes so you don't have to. We offer you all the tools, know-how, and support for you to maximize your earning potential. We believe in building long-term win-win relationships. That’s why there are no fees to use our platform.  Working with us is simply profitable and easy.

Frequently Asked Questions

  • How does the program work?

    It is quite straightforward. We set up your fully functional online pet store. You promote your store and keep all your profit from sales.

  • Who sends the products?

    We ship all products from our warehouses directly to the customers.

  • Who provides customer support to my stores customers?

    Our 24-hour online support team handles all support and order-related requests coming from your customers. We provide phone, online chat, and email support. We are proud ourselves to have 5-star customer support. We make sure everyone is happy and come back for more.

  • Which countries do you ship to?

    We ship worldwide except UK, European Union, and Hong Kong.

  • Who charges the customer? Do I need a payment processor?

    We handle all transactions and chargebacks.

  • How and when do I get paid?

    You get paid the first week of every month for the completed transactions. We support various payment methods like Wise, PayPal and wire transfer.

  • What will be my net profit margin?

    The net margin on your website transactions ranges between 14% and 22% based on performance.
    The net margin on your recurring transactions ranges between 4% and 8% based on performance.
    The net margin on your sub-store's transactions is 2%.

  • What are product subscriptions / scheduled orders?

    Most of the products we sell are used periodically so on certain products there is a subscribe and save option. These orders are created and charged automatically for the customers on the periods they specified.

  • How much does the shipping cost?

    Shipping is completely free for orders above $50. There is a flat shipping fee of $6.90 for orders under $50. 

  • Do you provide shipping tracking?

    Yes, all orders are shipped with a tracking number. Nothing gets lost.

  • What about returns and chargebacks?

    We handle all of them. Any profit earned by you through these reversed transactions will also be reversed. These are generaly quite rare as we use AI to filter fradulent and suspicious orders.

  • What is a sub-store?

    When you refer to a new store, that store becomes your sub-store and you receive commissions from their sales through their lifetime as well. Your sub-store signup links are automatically placed on your store's footer. You can use that link wherever/however you like to spread the word.

  • Can I issue discount coupons to my visitors? How does this work?

    Yes, you can. On the store settings section of your admin area, you will find the relevant fields to customize your discount coupons. Discount coupons you create are only applicable to first-time orders. You can offer up to a 20% discount, but be mindful that the discounted amount will be deducted from your profit margin. Since a big portion of all customers will place repeat orders on your store it is not a bad idea to get yor customers started with an attractive offer.

  • Can I have my own affiliates? Can I have a tracking code on my checkout?

    The short answer is yes. For advanced stores we are happy to integrate custom sales trackers on the checkout. Please contact us if you need this feature.

  • What type of reports do I have access in my admin?

    You have access to a full set of reports including your visitor and sales data. For advanced users there is also an option to integrate your own Google Analytics.

  • Can I use my own Google Analytics account for reporting with my store?

    Certainly, you can. We have a field for you to enter your Analytics account ID in the admin area.

  • Can I use my own domain name?

    Yes, you can. Please get in touch with us if you prefer so.

  • Can I customize my store design?

    Yes, you will find a bunch of options in your admin area for further customization. For selected stores we also provide free-of-charge store customization service. For more information please get in touch with your partner manager.

  • Is there a monthly setup or monthly fee?


  • Do you provide support if I have any questions?

    You will have a dedicated account manager which you can contact anytime through email, chat or phone.